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What are you looking for?


Rebrand Black is a celebration of Black genius and innovation through various mediums including this inaugural cohort of the Rebrand Black Accelerator. We are excited to partner with Cadillac and Thrivent to assist twelve (12) businesses in amplifying the voice of their business. Through interactive sessions, coaching from subject matter experts and peer to peer learning, businesses will be prepared to compete for a portion of the $50,000 available.

Important Dates

Feb 15, 2021

Applications Open

Mar 8, 2021

Final Deadline

Apr 6, 2021

Accelerator Starts

Jun 5, 2021

Pitch Day

“Rebrand Black is a collection of innovators, geniuses, creators and tastemakers who are changing culture.  The Rebrand Black Accelerator is partnering with global brands like Cadillac to make an impact in local  communities which is by design.”

– Hajj Flemings



Grand Prize


1st Place


2nd Place


Remaining 9 – Businesses



  • Must be a registered, Black-owned business
  • Current / active product or service offering
  • Business must be Detroit based
    (within 75 miles of city center)
  • Refer to the Official Rules for more info

What's Included

The Rebrand Black Accelerator is a 6 – week curriculum for twelve metro Detroit based small businesses and will provide $50K in grants through our application process. It is a great opportunity to invest in black businesses.


Office Hours

Pitch Day


Proud Sponsors



Rebrand Black

Rebrand Cities is a global design project with the audacious goal of getting 10,000 small businesses online and eradicating the digital divide. Rebrand Black is a Rebrand Cities initiative with the mission of transforming small Black businesses and impacting the economics in the Black Community and helping to redefine the meaning and ownership of Black culture to the Black Community.

Join us Jan 14 - 15, 2021